Stop Wasting Ad Spend gives founders, marketers, ecommerce teams, agencies, and local advertisers a practical system for using AI to improve creative testing, targeting, budget control, and reporting.

Inside, Shiraz Qamar shows how to diagnose where ad dollars leak, write better creative briefs, generate sharper variants, design cleaner tests, set budget guardrails, interpret reports, and turn campaign data into decisions.

This is not a hype book about letting AI run your advertising. It is a plain-English operating guide for advertisers who want less waste, clearer learning, better creative, smarter targeting, and reports that lead to action.

You will get frameworks, prompts, checklists, templates, and a 90-day rollout plan for building an ad spend control system that helps you spend to learn before you spend to scale.

What this book helps you do

Use AI to Improve Creative Testing, Targeting, and Reporting

Core topics

  • digital advertising
  • ad creative testing
  • reduce ad waste
  • AI marketing
  • media buying
  • ad campaign reporting
  • improve ROAS